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Fashion Shop
Redefining the retail shopping experience.
 

A Winners Project presented by : Trisha Naik, Omar Rashid, Caio Gonzalez, Desmond Chan, Kinthusha Thanabalasingam

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About project

Our team participated in a Design Sprint under Winners Canada to ideate solutions on how to improve the retail experience in physical Winners stores. The proposed solution included a design change to the current business model while still retaining its core components of preserving a “treasure-finding” experience for its patrons. The final product incorporates two solutions; a physical iteration and a solution to aid in the technological space. 

Research Insights

Challenge

How might we seamlessly integrate the offline and online shopping experience for customers, so they can easily find products of interest while exploring new items?

My role

  • Collaborate with my team to understand problem space

  • Help in Conducting interviews and observation

  • Collaborate in performing secondary research 

  • Understand what solutions are offered within the market and create the right market research.

  • Brainstorm and sketch to perform a successful ideation phase within my team.

  • Created Low and Hi wireframes to represent the solution

  • Responsible for Prototyping the App concept and testing it.

Design Process

Conceptualizing/ Ideation

Challenges you faced/ Oppertunities

Prototyping 

How proposed solution solves problem

how the project would affect the business

Next steps

What you learned

  • LinkedIn
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